Rising Demand for Community Radio Campaigns
Demand for advertising space on community radio has risen sharply, following big audiences increases recorded in the most recent national listenership survey*.
 
Recent campaigns on community radio have targeted: Ethnic, Aboriginal, seniors, youth and Christian audiences.Â
People used to think community radio was “fringe” - it’s not fringe, 9.5 million people listen every month says Daniel Laforest of Spots & Space.

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Localism is a key factor in community radio’s growing popularity.  National advertisers are also adding regional community radio to capital campaigns, using the reach of community radio to plug any gaps in the campaign’s coverage.
 
Community radio campaigns undoubtedly reach audiences other media cannot.
1.423 Million people, 9% of those surveyed, do not listen to any commercial radio at all.
 

As national sales reps, Spots & Space offer a “one stop shop” service to advertisers providing access to any of Australia’s 400+ community radio outlets with one call.
*For a full copy of the Community Broadcasting National Listenership Survey 2008 please go to 
http://www.cbonline.org.au/info/Â
