Australian society’s vibrant make up is due to migration. We are one of the most diverse, pluralistic countries in the world. Advertisers realise that multicultural audiences represent real marketing potential.
The top 10 communities speaking a language other than English are:Chinese, Arabic, Indian, Vietnamese, Greek, Italian, Filipino, Spanish and Korean.
Spots & Space empowers clients to successfully reach culturally diverse communities by providing:
- A sound rationale for all media recommendations
- Translation and production services
- Advertising placements and acquittals
- Post-reporting and payments to the media.